Weird Wednesday: Bacon Vodka
Hi again. It’s Weird Niche Wednesday time.
If you're new to Weird Niche Wednesday, you're in for a treat. I find weird niches and websites and we get to discuss whether it may be a viable niche and also have some fun.
For this week's Weird Niche we're going back to Bacon. This time it's ….
Yes, Bacon Flavored Vodka.
We've covered a lot of Bacon Products already in the past:
From this post Bacon Products to this one Bacon Products, Again!.
But, we haven't ever talked about Bacon Vodka. So, here's their press release to learn more.
BAKON VODKA – THE WORLD'S FIRST BACON FLAVORED VODKA
Northwest Company Launches One-of-a-Kind Potato Vodka
Seattle, WA May 2009 — Bacon Vodka? Yes. Bacon Vodka.
This unique combination of flavors served by forward-thinking mixologists has gained fans in bars across the country. Now Bakon Vodka, the first commercially available bacon flavored vodka, has already started people buzzing on social networks like Facebook and Twitter.
“This is the only vodka you’ll ever want to use to make a Bloody Mary, and it works well in both sweet and savory drinks,” says co-founder Sven Liden. “Bakon Vodka is also a great Bar-B-Q companion, used as a marinade or sipped chilled with a steak.”
“Bacon has an earthy fragrance and a charismatic taste that brings out the flavor in a variety of dishes and it's enjoying a well-deserved renaissance,” says co-founder Stefan Schachtell. “We wanted to take this classic ingredient and bring it to the beverage world.”
Fans of both fine vodkas and bacon, the three founders of Black Rock Spirits decided to try infusing spirits with bacon to experiment with different flavors. The journey to find the perfect recipe took almost two years.
Bakon Vodka begins with superior quality Idaho potatoes instead of the random mixed grains that make up most vodkas. It is column-distilled using a single heating process that doesn’t “bruise” the alcohol like the multiple heating cycles needed to make a typical pot still vodka. The delicate balance of flavors leaves drinkers with the essence of a crisp slice of peppered bacon.
Co-founder and Creative Director Chris Marshall notes, “Although today you can find plenty of sweet, fruity-flavored mixtures and infusions, we're excited to produce a savory spirit that people can't wait to try.”
I'm a fan of Vodka — and most drinks, actually, but the thought of Bacon Flavored Vodka kind of made me threw up in my mouth until I saw two words on their site.
“Bloody” and “Mary”
Then I thought “OOOOOOOOH!”
All right, guys and gals – check out their website and let me know what you think.
1. What are they doing right?
2. What can they improve?
3. Are you interested in trying their Bacon Vodka?
4. What do you think about educating your customers to use your product? For instance, how my instant reaction of disgust to their product turned into interest?
5. Do you have a press area on your website for the media to feature you? If not, why not? (It worked for them!)
Where Can You Learn More about Finding a Hot Niche Market?
Recommended Resource #1
My friend, Susanne creates Niche Research Packs and can help you to determine if you’re entering a profitable niche or not. She’s done the research for you.
In each pack, you get…
- Detailed niche description
- Who your target market for this niche is
- List of affiliate products available
- 100 domain name ideas (plus list of modifiers for hundreds more)
- Detailed keyword report for over 1000 keywords
- 100 article and blog post ideas
- 15 different author resource boxes
- 2 different detailed marketing plans (beginner and advanced) with action steps to get you up and running right away.
- List of available PLR products for this niche
- Recommended tools and resources
Here’s the link: Niche Research Packs
Recommended Resource #2: Free Webinar by Kevin Riley
Click on the arrow to go to the page where you can listen.
(You’ll find this hour long webinar free to listen to on that page.)
I appreciate shares and I adore comments! Please share your thoughts.
The MomOctober 5, 2011 at 3:48 pm
Never have I thought of bacon as “Pure” or “Refreshing.” I am laughing my hinder off!
This has got to be one of the craziest weirdest niches you have ever found. But, I’m with you. I sort of went “eewww!” at first until I saw the Bloody Mary mention. All of a sudden Bacon Vodka made sense. And the whole barbecue thing… hmmm. They are on to something.
Yes, bacon and vodka are two wonderful things… but together? What they did right is they told you how the flavors work in the things we already love, like Bloody Marys and barbecue.
So yeah. They have a niche that took a little nudging, but I think they got it right.
ShawnOctober 5, 2011 at 4:38 pm
LOL, I don’t drink but I like bacon! So…anyway looking at the website it is very nice. And they did have directions/recipes for making drinks so that helped since I’m sure very few people would know how to use it otherwise. They also made it appear that the upper class drinks bacon vodka and it has won high awards. (I didn’t actually read what the awards were for but it came across that way to me.)
Like Patti said alittle weird but people might want to try it just for that fact.
SatuOctober 6, 2011 at 12:59 am
Eek! I wonder if Bacon Vodka is low carb? Lynn would know. 🙂