It’s another Expert Briefs, where I ask really smart business owners to answer your burning questions.
This week I asked our panel of experts…
“We all know that Webinars can bring in huge profits.
The big problem is figuring out
the technology behind it.
So What Software or Tool do you Use to Run Your Webinars?”
I think you'll enjoy the responses. I found them fascinating myself. (And the best part is that you can try most of these recommended webinar services totally free to figure out which works best for YOU.) I hope it helps!
If you’d like “Done for You” webinars that include scripts and powerpoint slides – be sure to check out PLR for Teleseminars and Webinars – all you have to do is read the scripts while showing the slides. Webinars couldn’t get any easier.
Here are the responses…
Karon Thackston of Step-by-Step Copywriting Course says:
I use GoToWebinar.
- I've tried WebEx and had multiple horrible experiences.
- I also test drove Adobe Connect and didn't think it had the flexibility of GTW.
While everybody has their own preference, GoToWebinar works best for me. I've used it for years.
Karon Uses –
Bob Jenkins of Teleseminar Formula says:
I love teaching virtual workshops and free one-off classes with webinars and teleseminars.
For webinars, where I want to demonstrate a particular software or online tool live, I use GoToWebinar (GTW).
I also prefer using GTW when I want more interaction with the participants. The downsides of GTW are: it's not technically fool proof for my audience, and it doesn't do a great job of recording. So I use Camtasia to record simultaneously to the broadcast.
For teleseminars and webinars where I can use slides and screenshots (as opposed to live demos), I use WelcomeToTheCall (WTTC).
This is much easier tech for both me and the audience, and the recording is not only done by the system, but the replay is available immediately. The downsides of WTTC are: the chatroom is pretty lame, and you don't get to show a spontaneous demo based on a user's question since the viewing screen is determined by pre-loaded slides. However, the instant replay feature and the fact that people can call in to a variety of local numbers in the US, Canada, UK, Australia, and on Skype make it a great system for most simple presentations.
Bob Uses –
Lain Ehmann of Crafting Your Business, Step-by-Step says:
I use Webex's Event Center, developed by Cisco.
It is WAY more than what most people need (and what most people will want to pay!) but it is exactly what *I* need for my monthly free “scrapinars” and my multi-day virtual events.
When selecting your webinar platform, I suggest making a list of your criteria, including:
-How many “seats” do you need? (I need room for up to 1000!)
-What are you sharing? Audio and slideshows, live video, pre-recorded video? (I share all of those)
-Do you need the ability to let your audience chat with one another? (My audience considers the chat to be one of the best parts of the event!)
-Will it work on Mac and PC?
-Will it work on iPhone/iPad?
-Can you record?
-Can you have multiple presenters or hosts? (I host other teachers, so I need to be able to share the mike.)
-How much do you want to spend?
-What kind of support do you get? (I have 24/7 support for my attendees, a must-have for paid events)
-How stable is the platform? (Some of the “freebie” solutions are worth what you pay for them! Nothing.)
It may seem insane to some people when I tell them I pay almost $500 a month for my webinar service, but it's worth it. Just as location, location, location is everything in a brick-and-mortar business, my webroom is my storefront and it has to work, be dependable, and allow me to communicate with my audience in the way I want to.
Lain Uses –
Felicia Slattery of Signature Speech Secrets says:
I know there are so many platforms for webinars and many have tons of bells and whistles, but I'm a simple gal and too much technology scares me (I'll admit it!).
However, in a survey I did in January 2013, I found most people in my market (speakers, authors, experts) prefer by a wide margin to consume content via webinars (even more than blogging, teleseminars, and podcasts, all of which were also high on the list).
So for my time and comfort level, I prefer Instant Teleseminar for my webinars.
It's easy to put together a slide show presentation (I use PowerPoint) and upload it and show the slides during my webinar. It also records the slides and audio simultaneously and I don't have to do any work after it's over to make sure the folks registered can watch the replay any time. Plus, if I want to limit the amount of time any replay is available, all I have to do is click one button and it's gone from public view. Click again, and it's back. Super simple; super easy.
Felicia Uses –
Connie Ragen Green of Affiliate Marketing Case Studies says:
I host one or two webinars every week and have been using Citrix (GoTo Webinar) since 2008.
However, the audio is not the quality I need, so I use Instant Teleseminar to record the audio and then ‘marry' it to the video I record during the webinar using Camtasia, It all sounds very technical, but it's very simple to do once you've done it a few times.
Connie Uses –
Jeanette S. Cates, PhD of Webinars Made Simple says:
I use GotoWebinar for webinars.
I've used them since 2006 when I first started doing webinars.
I've used many other webinar services when I've taught online courses as a contractor or guest. And I've tried just about every other webinar service that has come onto the market. But I continue to prefer GotoWebinar.
They are reliable, with good quality audio and video, and provide support that is time-critical when you need it. Since I record all of my webinars and turn them into products, I need to be able to depend on a professional solution.
Jeanette Uses –
Lynette Chandler of Tech Based Marketing says:
I was very lucky to be one of the early adopters for Meeting Burner and got in during their Beta testing.
Over the last few weeks I finally switched to using Meeting Burner exclusively.
I really like how quick it is to get going and almost each session, my experience as a presenter has been positive. Recordings have been a snap and customer service is great. After a session one day, I completed their feedback form which is presented to you after every meeting. I never expected any response from that but sure enough got someone really helpful.
At this point, I wish they had 3 things.
1. Ability to schedule recurring meeting (since I hold my sessions every week it's a chore to keep setting it up. Good thing you can duplicate the meetings)
2. Record audio without the conference bridge.
3. An intermediate plan between the Pro and the Premier or a better value (more number of seats) for the Pro plan.
Lynette Uses –
Nicole Dean of .. here! .. says:
Normally this is where I sum up and anchor the post with my “expert” opinion.
But the truth is that I asked this question because I wanted to know the responses, myself. 🙂
I currently use GotoWebinar, but I don't find it very intuitive, so I was thinking of checking out some of the competition.
I DO want to be able so show demonstrations on my screen, so it looks like Welcome to the Call and Instant Teleseminar won't work for my needs.
I'll be checking out Meeting Burner, and will let you know what I think.
For your reference, here is everything mentioned in this post…
Webinar Services that you can try free:
- Meeting Burner – new on the scene and promising.
- GotoWebinar – old reliable. Good for sharing your screen and doing demonstrations.
- WelcomeToTheCall – for teleseminars and/or webinars where you are teaching with PowerPoints
- WebEx Event Center – the big daddy for intense needs.
Webinar Service that you can try for $1:
- Instant Teleseminar – same as Welcome to the Call
People who Contributed in order of last name (go check them out):
- Jeanette S. Cates, PhD of Webinars Made Simple
- Lynette Chandler of Tech Based Marketing
- Lain Ehmann of Crafting Your Business, Step-by-Step
- Bob Jenkins of Teleseminar Formula
- Connie Ragen Green of Affiliate Marketing Case Studies
- Felicia Slattery of Signature Speech Secrets
- Karon Thackston of Step-by-Step Copywriting Course
PS. Disclaimer – I did my best to provide accurate info on this post. Please comment if you would like to share your experiences. 🙂
PS again. If you want to know more about what tools other successful marketers are using, check out these posts: