When I created the Easy Article Marketing course with Kelly McCausey back in 2005, we found that there were two huge barriers to getting people started. They were: 1. “I can't write.” and 2. “I don't know what to write about.”
Here's a great FREE article that you can refer to anytime you find yourself thinking “I don't know what to write about”.
By Jimmy D. Brown
Writing ezine articles is one of the best business-building activities you'll ever invest time in on the Internet. They can be used in dozens of different ways to generate web site traffic, build lists, brand your name, earn affiliate commissions and produce sales of your products and services.
They are, unquestionably, a vital part of any successful Internet marketing campaign.
Yet there still remains a lingering question –
WHAT should I write about in my ezine articles?
I want to share with you some brainstorming ideas that will allow you to easily come up with a couple dozen (or more) hot ideas for your upcoming ezine articles. I'm going to briefly share seven (7) fill-in-the-blank article starters along with a brief explanation to help you get started writing attention-grabbing content.
When you're ready to write your next article, consider one of these not-yet-overused formulas…
01. What To Do When [Enter Problem Here].
The idea with this article is to offer a solution to an existing problem by matter-of-factly addressing the issue being discussed in the article. “What To Do When You Need To Lose That Last 5 Pounds” points out a problem many dieters face and hints that the article will reveal a method for overcoming this barrier. This article's pointed style makes it a sure read.
02. Can [Enter Solution Here] Help [Enter Problem Here]?
Similar to number one above, this article poses a question while emphasizing both the problem and potential solution. What really works here is to ask a “curiosity-building” question by providing a solution that doesn't seem to fit with the problem. For example: If you're trying to re-grow hair on your balding head, could you resist reading, “Can Cheerios Help Thicken Your Hair?” I don't think so.
03. Should You [Enter Activity Here]? (Take This Quiz).
People love quizzes. They especially love to see how they measure up in some area that they are particularly interested in. That combination makes this another ezine article that gets a lot of views. “Should You Quit Your Job And Start An Internet Business? Take This Quiz!” is going to attract every dissatisfied, looking-for-greener-pastures, internet marketing wannabe on the block.
04. 7 “Must Ask Questions” for [Enter Activity Here].
This is a perfect article for the entry-level beginner in any particular field. “7 ‘Must-Ask' Questions for First-Time Homeschoolers' When Choosing Curriculum” is just about a guaranteed read for all new homeschooling moms and dads who don't want to blow it for their kids. (Note: The “number” of must-ask questions can be whatever you choose.)
05. 3 [Enter Topical Adjective Here] Lessons from [Enter Pop Culture Reference].
By using references to popular culture events, characters, television shows, news stories and trends, you'll be able to get some cheap mileage from existing “hot buttons” of the general public. I recentl wrote an article entitled, “3 Word-Of-Mouth Marketing Lessons From the Academy Awards” that garnered a lot of interest. Guess when I released it? Yep, a week before the big awards show.
06. Mastering [Enter Topic Here]: How to [Enter Tutorial Statement Here] Part 1.
This is a superb article idea for a series of related tutorials. The word “master” is a bit overused at times in marketing circles, but it means to “become an expert” at something or to “achieve dominance” over something. Who wouldn't want to “master” their activity of interest? That's why “Mastering Weight Loss: How To Shed 12-15 Pounds in 30 Days, Part 1” and other articles in its mold make for much-read content.
07. What Kind of [Enter Desirable Object Here] Is Best For YOU?
We all want what's “best” for us, don't we? “What Kind Of Internet Business Is Best For You?” indicates there is something revealed in the article that will allow me to determine which of the options available to me is best suited for me. This is a really solid article to point others towards additional resources (such as special reports, mini-courses, etc.) where they can get specific information about which of the “options” mentioned in the article is most interesting and compatible with them.
So, there you have some great ideas to get you started on your next ezine article.
You know you're going to write ezine articles, so would you like to get a LOT of completely free traffic with them? Check out “How To Get Free Traffic With Ezine Articles” (broken link). You'll learn a powerful (but easy) way to get a lot of visitors to your website by using your ezine articles in a special way … all at no cost to you.