What’s the Point of Posting Weird Niches?

Nicole — Wed, 25 Nov 2009 11:49:20 +0000

I received a great comment the other day and it got me thinking that you may be wondering the same thing.

vicque Says: November 23rd, 2009 at 8:20 am
Let me preface this note by saying I used to think there was no such thing as a dumb question -and then I taught high school English for a few years and realized that is not true! With that said, here’s my comment/question…

I am a T-O-T-A-L newbie to this whole world of niche marketing, web site marketing, and SEO keyword-rich writing – so when you write to do the niche search and blog about a product that maybe not that many people have already written about (so that you can get a high ranking on it when people search for it on google,right?) – the whole point is that…because of your high ranking, more people then go to your blog, read it, and click the link to the actual product, buy it, and hence… affiliate marketing?

Is that the process?

Post Script: This is also my first time on your web site! Though I somehow found a link to your interview with Lynn Terry a few days ago and enjoyed it very much!

Nicole
Twitter: NicoleDean
Reply: November 23rd, 2009 at 3:07 pm

Hi Vicque-

You want to know if I have a method to my madness?

My marketing strategy.

My strategy is this.

– Generate Buzz marketing (people love the goofy posts and pass them around like crazy)

– Relationship building and Branding (again, being me and getting people to know me and remember me)

– Occasional promotions in the posts like to the NicheResearchPacks.com at the end.

– The opportunity to analyze other business models and critique websites with my readers.

I make occasional sales of the products mentioned through affiliate links, but the posts are more for generating fans than sales. You'd probably think it odd, but when I showed up at the NAMS Workshop in Atlanta you'd be amazed how many people said “You're THAT Nicole Dean – the Weird Niche lady!” So, I guess it's working. lol!

You asked about my SEO strategy?

Well, for Weird Niche Wednesday, obviously I do not get highly targeted traffic from the search engines. My target audience for my blog is internet marketers, and people who want to make money online.

So, when people find me through bizarre terms like “bird diapers”, it doesn't make sense, right?

In fact, here are some actual keyword terms from my traffic stats for this month:

So, no, I don't expect someone who searches Google for any of those terms to come and find me and be a perfect fit.

However, I do know that I get hollered at on Twitter if I miss posting my Weird Niche posts on Wednesdays, so my fans have spoken.

I hope that makes more sense.

Hope that helps!
Nicole Dean

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What’s the Point of Posting Weird Niches?