Comments on: Do you Create a Unique Business Experience?

By: ben

ben — Tue, 31 May 2011 05:28:02 +0000

hahahaha you left me there hanging Nicole. When does your coffee time ends, so that you can continue writing and sharing your views to us? I absolutely agree with you, what makes a customer coming in for more and more is the uniqueness of the style the business is being offered plus the feeling of being at home inspite of..

By: Rachel

Rachel — Thu, 31 Mar 2011 16:18:58 +0000

If we dont have much experience then our business is most likely going to fail. I couldn’t agree more with this article.

Warm wishes,
Rachel

By: Angela Wills

Angela Wills — Thu, 31 Mar 2011 00:49:09 +0000

Great post Nicole!

I would say what keeps me/gets me as a customer are these factors:

1. Price
2. Quality
3. Service

Examples:

1. Price – There is a local movie theatre that’s cheap. Like $4 each for matinees. The service sucks, the seats are small, if a tall person sits in front of you they block you and the bathrooms are usually not greatly cared for. But I go back! Sounds crazy but the next theatre is 30 minutes away and it’s MUCH more expensive even though the overall experience and service there is much, much better.

2. Quality – Just today I ran out to the grocery store and I went to the ‘expensive’ store because I wanted some nice produce. I do love the ‘cheaper’ grocery store and buy from there often but today quality won out over price.

3. Service – I’ll put up with bad service for some things, like my movies and my groceries, but not when it comes to things like getting my hair did or ordering a meal at a restaurant.

I think those three points there translate into my own business. I strive to meet all three fairly in my business.

By: Beelissa

Beelissa — Tue, 29 Mar 2011 20:26:01 +0000

Price, Products and Convenience. These are why I choose a certain business. Along with Familiarity. Once I’m familiar with something, I’m more likely to go there if I had a good experience before. And I’m likely to go somewhere that looks friendly (or where prices or other info is visible) when I have to choose between several unknowns.

By: Leonora LaMantia

Leonora LaMantia — Tue, 29 Mar 2011 03:19:00 +0000

Though this is from almost a year ago, it's a classic illustration of the kind of "experience" to which you refer (and note that Wally uses that very term): A Tale of Long Lines and the Best French Toast in Western Civilization

By: David Duane Wilson

David Duane Wilson — Tue, 29 Mar 2011 00:31:27 +0000

Nicole you have done it again! What an interesting question to ask. Why are we repeat customers to certain businesses? The answer, as you have explained, is the experience that we realize. Whether from helpful staff, the ambiance or the relationship, it is the extra value that is received with the basic product that keeps us coming back. How should we apply this concept to our own business, over deliver with value. Make sure the customer has received more than they thought they had purchased.

By: Lain Ehmann

Lain Ehmann — Mon, 28 Mar 2011 18:59:40 +0000

As I get older I get pickier about where I spend my money. Service is HUGE. if someone doesn’t seem to appreciate me or take note of me as a customer – or even THANK me, I’m not likely to return again. The exception is certain fast food restaurant where the service is absolutely horrible, but it’s convenient. I curs myself every time I go there to get my soda, and truth be told I often drive an extra five miles just to get the same product from another outlet because I can’t take the bad service.

Looking forward to hearing more from you!

By: The Mom

The Mom — Mon, 28 Mar 2011 17:33:29 +0000

Restaurants and blogs have SO MUCH in common!

Can you find the place easily?
When you get there is it easy to park and find your way around?
Are the people you meet friendly and genuine?
Is the menu appealing?
Is there enough to keep you interested but not too much that you just feel overwhelmed and can’t make a decision?
When it’s time to go, do you make a mental note to visit again soon?

Thanks Nicole for this quick glimpse into what makes a place worthy of our business. Love how you closed without giving us ALL your tips… I’m still HUNGRY! tee hee! 😀

By: Kelly

Kelly — Mon, 28 Mar 2011 15:54:32 +0000

You are so right. There are many elements that contribute to my enjoyment or annoyance with a business in the offline world. Slow service, dismissive staff, inconvenient parking, tiny bathroom stalls, complicated automatic phone systems… With so many ways to turn me off – a business has to be a good fit to keep me as a customer.

I’ll have to think awhile about what turns me off or appeals to me about an online business…

By: The Happypreneur

The Happypreneur — Mon, 28 Mar 2011 14:22:04 +0000

Experience is everything no matter what business we are in. No matter how automated everything is, it still comes down to building relationships, great service and quality goods. Thanks Nicole!